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Amish Pretzel Co. set for QVC debut tomorrow

May 12, 2026
Amish Pretzel Co. set for QVC debut tomorrow

By AI, Created 5:12 PM UTC, May 18, 2026, /AGP/ – Amish Pretzel Co. will make its first national television appearance on QVC on May 13, 2026, with a live segment and limited-time bundle sale. The debut gives the Amish-style pretzel maker a broader audience and a new direct-to-consumer sales channel.

Why it matters: - Amish Pretzel Co. is using QVC to move its hand-rolled Amish-style pretzels from regional specialty food to a national shopping audience. - The live appearance could expand brand awareness and drive immediate sales through a limited-time bundled offer.

What happened: - Amish Pretzel Co. will make its first-ever appearance on QVC on May 13, 2026. - The live broadcast runs from 4:00 PM to 7:00 PM ET. - Viewers can watch on QVC or stream the segment through the QVC+ app. - The company will feature an exclusive “Soft & Salty” bundle during the segment.

The details: - The QVC package includes six jumbo soft pretzels. - Each pretzel weighs 5.5 ounces. - The bundle also includes two pounds of pretzel bites. - Amish Pretzel Co. describes the product as traditional, hand-rolled Amish-style pretzels made from a time-honored recipe. - Brian Krider, co-founder of Amish Pretzel Co., said the partnership is meant to share the company’s story and snacks with a nationwide audience that values handmade food. - QVC viewers can check local listings or visit QVC.com for channel information.

Between the lines: - The QVC appearance puts a heritage snack brand into a high-visibility retail format built for impulse buying and live product demos. - The bundle strategy suggests Amish Pretzel Co. is leaning on value and convenience to convert first-time television shoppers.

What’s next: - Amish Pretzel Co. will promote the offer during the live QVC segment on May 13. - The company is also directing viewers to its social channels for more brand updates, including LinkedIn, Instagram, Facebook, and X.

The bottom line: - Amish Pretzel Co. is taking a national sales test on QVC, pairing a heritage-food story with a limited-time offer to reach new customers fast.

Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.

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